Sample at City Challenge Obstacle Race with Recess

Reach 51.0K++ athletes across 12 City Challenge Obstacle Race locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.

40.5K+

Samples at City Challenge Obstacle Race

51.0K+

Consumer Reach

12

City Challenge Obstacle Race Locations

15%+

Avg Engagement Rate

Trusted by Leading Brands

City Challenge Obstacle Race Sampling in Action

See how brands are reaching consumers at City Challenge Obstacle Race locations.

Why Brands Choose City Challenge Obstacle Race

Reach Consumers Where They Race

City Challenge Obstacle Race locations deliver engaged athletes in premium, brand-safe environments.

Audience

Reach athletes during City Challenge Obstacle Race's 51.0K++ athletes are ideal for brands.

Premium Brand Environment

City Challenge Obstacle Race is a trusted destination for athletes. Your brand appears alongside a curated experience.

Retailer Shopper Targeting

Target City Challenge Obstacle Race locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers.

Turnkey at Scale

Activate 12 City Challenge Obstacle Race locations with a single campaign. We handle fulfillment, coordination, and execution.

Omnichannel Amplification

Every activation includes digital touchpoints through City Challenge Obstacle Race's member communications.

Measurable Retail Impact

Attribute City Challenge Obstacle Race sampling directly to retail sales.

How It Works

Launch your first sampling campaign in days, not months.

1. Target City Challenge Obstacle Race Locations

Use geo-targeting and retailer data to identify which City Challenge Obstacle Race locations have the highest concentration of your target shoppers.

2. Launch Your Campaign

We coordinate directly with City Challenge Obstacle Race HQ and local teams. Products ship to your selected locations.

3. Measure Retail Impact

Track brand awareness, purchase intent, and sales lift at your priority retailers.

What Brands Are Saying

Real feedback from brands that have activated at City Challenge Obstacle Race locations

The activation we hosted brought in a nutrition brand that genuinely resonated with our community. Not only did we earn additional revenue that offset our event costs, but the feedback from participants was overwhelmingly positive.

— MO, Momentum Endurance Events

We were hesitant at first about adding sponsorship activations, but this platform made it seamless. The recovery supplement brand we partnered with provided real value to exhausted participants.

— VA, Valor Obstacle Course Collective

Working with brands through this platform transformed how we engage with our athletes. The energy drink sampling station became the highlight of our last event.

— IR, Iron Peak Urban Race

Frequently Asked Questions

How does pricing work?

You pay a flat cost per sample distributed. Pricing varies by venue type, geography, and campaign size.

What kind of venues can I target?

Recess works with 10,000+ venues across dozens of categories including fitness studios, gyms, hotels, and more.

How do I track results and measure ROI?

Every campaign includes a real-time dashboard showing samples distributed and consumer feedback.

What is the minimum order for a campaign?

There is no strict minimum, but we recommend starting with at least 500 samples.