# Sample at City Challenge Obstacle Race with Recess

Reach 51.0K++ athletes across 12 City Challenge Obstacle Race locations nationwide. Turnkey sampling activations with measurable retail attribution—powered by shopper data from Walmart, Kroger, and 6,000+ top retailers.

40.5K+

Samples at City Challenge Obstacle Race

51.0K+

Consumer Reach

12

City Challenge Obstacle Race Locations

15%+

Avg Engagement Rate

## Trusted by Leading Brands

## City Challenge Obstacle Race Sampling in Action

See how brands are reaching consumers at City Challenge Obstacle Race locations.

## Why Brands Choose City Challenge Obstacle Race

### Reach Consumers Where They Race

City Challenge Obstacle Race locations deliver engaged athletes in premium, brand-safe environments.

### Audience

Reach athletes during City Challenge Obstacle Race's 51.0K++ athletes are ideal for brands.

### Premium Brand Environment

City Challenge Obstacle Race is a trusted destination for athletes. Your brand appears alongside a curated experience.

### Retailer Shopper Targeting

Target City Challenge Obstacle Race locations with the highest index of Walmart, Kroger, Target, or your priority retail shoppers.

### Turnkey at Scale

Activate 12 City Challenge Obstacle Race locations with a single campaign. We handle fulfillment, coordination, and execution.

### Omnichannel Amplification

Every activation includes digital touchpoints through City Challenge Obstacle Race's member communications.

### Measurable Retail Impact

Attribute City Challenge Obstacle Race sampling directly to retail sales.

## How It Works

Launch your first sampling campaign in days, not months.

### 1. Target City Challenge Obstacle Race Locations

Use geo-targeting and retailer data to identify which City Challenge Obstacle Race locations have the highest concentration of your target shoppers.

### 2. Launch Your Campaign

We coordinate directly with City Challenge Obstacle Race HQ and local teams. Products ship to your selected locations.

### 3. Measure Retail Impact

Track brand awareness, purchase intent, and sales lift at your priority retailers.

## What Brands Are Saying

Real feedback from brands that have activated at City Challenge Obstacle Race locations

> The activation we hosted brought in a nutrition brand that genuinely resonated with our community. Not only did we earn additional revenue that offset our event costs, but the feedback from participants was overwhelmingly positive.
> 
> — MO, Momentum Endurance Events

> We were hesitant at first about adding sponsorship activations, but this platform made it seamless. The recovery supplement brand we partnered with provided real value to exhausted participants.
> 
> — VA, Valor Obstacle Course Collective

> Working with brands through this platform transformed how we engage with our athletes. The energy drink sampling station became the highlight of our last event.
> 
> — IR, Iron Peak Urban Race

## Frequently Asked Questions

### How does pricing work?

You pay a flat cost per sample distributed. Pricing varies by venue type, geography, and campaign size.

### What kind of venues can I target?

Recess works with 10,000+ venues across dozens of categories including fitness studios, gyms, hotels, and more.

### How do I track results and measure ROI?

Every campaign includes a real-time dashboard showing samples distributed and consumer feedback.

### What is the minimum order for a campaign?

There is no strict minimum, but we recommend starting with at least 500 samples.
